May 22, 2022 12:50 am

Budgets & Bids

In this section you’ll be able to further manage your budget. Also, here is where you’ll be adjusting your bids. In “campaign budget,” you’ll be able to run the same budget configuration featured in the first step, so if you have changed your mind about your daily budget you can make amendments here.

In “bid strategy” you’ll have two options to manage your bids.The first one is by “manual CPC” which will allow you to set a fixed amount to spend on each bid manually. The second option, “enhanced CPC” will adjust bids automatically in your favor, so you can get more conversions by letting the system outbid your competition.

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